Predator fishing is one of the fastest-growing areas of UK angling. More anglers are picking up a lure rod, drawn by the active, mobile, reaction-strike style of fishing that predator offers. The gear is evolving, the techniques are sharpening, and the community is buzzing.
What’s been missing is a national event that reflects that momentum.
What to expect
HOOKED! National 2027 gives predator fishing a dedicated home, sharing a standalone hall with sea angling so both disciplines get the space, identity, and audience they deserve.
You’ll find lure brands, rod and reel manufacturers, and terminal tackle specialists in dedicated brand areas where you can handle the gear, feel the action of a rod, ask the technical questions, and actually understand what you’re buying – not just look at it through a plastic wrapper. The retail perimeter is where you stock up: great show-only prices on lures, line, terminal kit, and the everyday gear that keeps the tackle box loaded.
The Angling Skills Arena will run predator-specific workshops – lure selection, rigging, retrieve techniques – led by experienced predator anglers. Reel Talk LIVE will feature sessions on pike, perch, zander, and the wider lure fishing scene.
For brands and exhibitors
The predator market is growing fast and the brands serving it are often newer, more agile, and more digitally native than the traditional tackle industry. HOOKED! gives you a national platform with dedicated brand space, an engaged audience, and a format built for the kind of product education predator brands thrive on.
In our recent audience poll, 54% told us they attend primarily for brand and product discovery. For a growing discipline where brand loyalty is still forming, that’s a powerful opportunity.
Stand bookings are open now with a 10% early bird discount before October 2026.
Get in touch: hello@hookednationalfishingfestival.co.uk
